Turning a passion into a profitable business that benefits others is a dream for many—but for LaTrina Joshua, it’s a reality she has built with intention, expertise, and heart. As a Nurse, Certified Manual Lymphatic Therapist, and the founder of Bijou Body Spa, LaTrina has merged the worlds of medicine and aesthetics to create a sanctuary for healing, beauty, and wellness.
Her journey began in healthcare, driven by a deep commitment to helping others. Over time, she saw an opportunity to extend her impact beyond traditional medical care, offering treatments that not only support recovery but also enhance confidence and overall well-being. Bijou Body Spa specializes in post-surgical care and holistic wellness, helping clients heal faster, feel better, and regain their sense of self.
LaTrina’s success is rooted in her ability to blend her medical expertise with an entrepreneurial mindset. She recognized a gap in the market—personalized, medically informed aesthetic treatments—and turned it into a thriving business. Today, as a Goldman Sachs 10KSB Alumna and an active leader in multiple business and professional organizations, she continues to push the boundaries of what’s possible in the wellness industry.
Photo Credit: Instagram – @bijoubodyspa
Her story is a powerful reminder that passion, when paired with purpose and strategic action, can transform not just individual lives but entire communities. Whether you’re an aspiring entrepreneur or someone looking to make a meaningful career pivot, LaTrina’s journey proves that success comes from aligning your skills with a vision that serves others.
Are you ready to turn your passion into profit? The key lies in finding where your expertise meets a real need and investing in an agency that can position you in front of your target audience. The L3 Agency specializes in crafting strategic marketing solutions that ensure your brand reaches and resonates with the right people. To learn more about how we can help you build visibility and impact, visit our website to view our work, tune into the Black Businesses Matter podcast and hear more about Latrina’s journey and download the latest edition of the BBM mag.