January 2020 - The L3 Agency

Brands that STAND for something

by admin | Jan 21, 2020 | Blog, Cause Marketing

What does the NFL have to do with breast cancer? Why does a league of all male players and majority male owners and GM’s feel the need to show its support of women? {DeAngelo Williams NFL Running Back} Because it makes a statement. In a sport that markets...

Just Pivot.

by admin | Jan 8, 2020 | Blog, CEO Insights, Diversity, Female Empowerment, Women Leadership

Written By: Larvetta L. Loftin I love being an entrepreneur but my position as the Chief Executive Officer of The L3 Agency is to carry out the mission and the goals of the business. As the CEO and the visionary, I had to pivot our business in order for us to grow....

First Steps Into The Marketing World

by admin | Jan 7, 2020 | Blog, Diversity, Female Empowerment

Written By: Dion Warr My name is Dion Warr, Dee for short, and I am the Communications Intern here at The L3 Agency. I started working for The L3 Agency on July 1st, 2019 under the OneSummerChicago program with Bright Star Community Church. After the program ended in...

The impact of Social Activism + Marketing

by admin | Jan 7, 2020 | Blog, Female Empowerment, Social Impact, Women Leadership

Written by: Christa Shavers Social activism has become the new wave for businesses both large and small with the rise of #GivingTuesday and community service days. Companies are using more resources to give back to the communities in a variety of ways from allowing...